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What it is: A fast absorbing strengthening serum that prevents breakage, hydrates, and increases hair elasticity to restore weak, fragile, and brittle hair. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Dryness - Frizz - Heat Protection Key Benefits: - Strengthens and reinforces fragile hair - Reduces hair fall caused by breakage - Hydrates strands to increase elasticity Highlighted Ingredients: - Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf, and Plant-Based Protein): Penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, as well as prevent breakage caused by brushing, styling, and external aggressors. - Multi-Action Hyaluronic Acid Complex: Rehydrates from within to deliver a surge of moisture and increase elasticity. - Cotton Seed Extract: Strengthens and promotes elasticity to prevent breakage while adding softness to each strand. Ingredient Callouts: Free of sulfates SLS & SLES. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: This fast absorbing, sheer hair serum features chia seed, bamboo, plant-based protein, and a hyaluronic acid complex to strengthen from within while forming a protective veil around each hair fiber to prevent breakage, encourage length, and protect strands at temperatures up to 450 degrees Fahrenheit. Fragrance Description: Clinical Results: In a consumer-panel survey of 106 women, after just 1 week: - 87% felt their hair was more resilient In a clinical test of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment when used as a system vs. non-conditioning shampoo, after 5 uses, hair is: - 2.9 times more elastic - 133% stronger
What it is: A fast absorbing strengthening serum that prevents breakage, hydrates, and increases hair elasticity to restore weak, fragile, and brittle hair. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Dryness - Frizz - Heat Protection Key Benefits: - Strengthens and reinforces fragile hair - Reduces hair fall caused by breakage - Hydrates strands to increase elasticity Highlighted Ingredients: - Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf, and Plant-Based Protein): Penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, as well as prevent breakage caused by brushing, styling, and external aggressors. - Multi-Action Hyaluronic Acid Complex: Rehydrates from within to deliver a surge of moisture and increase elasticity. - Cotton Seed Extract: Strengthens and promotes elasticity to prevent breakage while adding softness to each strand. Ingredient Callouts: Free of sulfates SLS & SLES. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: This fast absorbing, sheer hair serum features chia seed, bamboo, plant-based protein, and a hyaluronic acid complex to strengthen from within while forming a protective veil around each hair fiber to prevent breakage, encourage length, and protect strands at temperatures up to 450 degrees Fahrenheit. Fragrance Description: Clinical Results: In a consumer-panel survey of 106 women, after just 1 week: - 87% felt their hair was more resilient In a clinical test of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment when used as a system vs. non-conditioning shampoo, after 5 uses, hair is: - 2.9 times more elastic - 133% stronger