# Datejust 31 278288RBR Yellow Gold Champagne Diamond Dial President Diamond Bezel (2026)

- **Brand:** Rolex
- **Catalog:** jewelsaficionado
- **Retailer:** jewelsaficionado
- **Product URL:** https://go.cosimo.shop/r/gAAAAABq9pAozGcj3Tdf7khl6g27NqeFwLlSF_jPHRCMB8Ps8vEqoCiVf4rINPBXAFWM0hKkuTJ7mae7uzk-GkADQNo-79hbDEBqoKvjmNzWa2pO5uoSv-rsDlcrvI4B45KwqoFeebeYIxH--ZDO4uwdnxkB_HUHhwCPFWsOR_pR_KAnkjK0QHoQks1iPYo6lRVPV0YU9cwCh4rdawzxO1oxMVVkUbeKkoxsdgdf-c7s-2wjdu6Uywwx_RItf7iQFP3kwKhEZDiInE6GqYz_SVlhC1wOvwvEBTOASNyvd2hNHbWMwXDAsAIqoCMVhHl0augs9NlsryU1_v8xmJwRwY_Ly1PFATAmjWppbxlvrbz_dKRj4RIlQJ6I_Y9v9ZUtXGY5P3v25guBYseHojgLDHsI1rWTjhmnd5xymZ-D-FvvOeUIHKPUaefIaOLTbV9mJXnIdKuybsBn-DUsBXV24Jxr9EdxbqhyEuAUscaKWwArexsgmLvb-CX7Pv08ZKn5QHP-D0ciHOx3PY6lPv79Cp3m5-FfQN_UXnpYUgruOPKS10hBGwMfQbE=
- **Availability:** Out of stock

## Summary

Luxury yellow gold watch featuring a diamond-set bezel, champagne diamond dial, and a president bracelet.

## Description

The Rolex Datejust 278288RBR is a sophisticated blend of luxury and contemporary style, crafted from yellow gold. Its 31mm case is highlighted by a diamond-set bezel, adding a refined touch to its iconic silhouette. The RBR suffix in the reference denotes a bezel set at the factory rather than added afterwards, a distinction collectors treat as decisive on gem-set Rolex. Introduced in 1945, the Datejust was the first self-winding wristwatch to show the date in a window on the dial, and in solid yellow gold it stands among the most formal expressions of the collection, with case, bezel and bracelet all worked from the same alloy. The standout champagne dial features diamond hour markers, offering a warm and classical aesthetic.The date window at 3 o'clock, magnified by Rolex's signature Cyclops lens, ensures optimal legibility, while the President bracelet, first introduced on the 1956 Day-Date, enhances both elegance and comfort with its semi-circular three-piece links. Perfectly balancing functionality and luxurious design, the Datejust 278288RBR is a timeless statement piece for those who appreciate bold yet refined timepieces.

## Appearance

- **Colors:** Champagne
- **Materials:** Diamonds, Yellow Gold

## Variants

- **In stock:** 0 of 1

| Color | SKU | Availability |
| --- | --- | --- |
| Champagne | 67617487814963 | Out of stock |

## Categories

- **Categories:** Watch

## Additional Attributes

- **tags:** 278288RBR, Chrono24, Datejust, JAwatches, phase1-new-listings, rolex
- **text:** Reference 278288RBR
- **vendor:** Rolex
- **reference:** 278288RBR
- **hour markers:** diamond
- **product type:** Watch
- **shopify handle:** rolex-datejust-31-278288rbr-yellow-gold-champagne-diamond-dial-president-diamond-bezel-2026

## Enrichment

- **Type:** watch
- **Type Synonyms:** wristwatch, timepiece
- **Gender:** unisex
- **Age Groups:** adult
- **Tags:** diamond bezel, diamond dial, president bracelet, date window, gold case, gold band
- **Styles:** luxury, formal, elegant
- **Colors:** gold
- **Color Families:** Yellow
- **Category Path:** Apparel & Accessories > Jewelry > Watches > Fine Watches
- **Watch case shape:** Round
- **Band pattern:** Solid
- **Dial pattern:** Diamond
- **Band color:** Gold
- **Dial color:** Beige
- **Watch features:** Date Display
- **Watch display:** Analog
- **Watch material:** Metal
- **Case pattern:** Solid
- **Case color:** Yellow
- **Canonical Brand:** Rolex

## Images

- ![Image 1](https://cdn.storerouter.ai/2376e599ef167e6f80a8a567f5b63e51/28abad458a05eec7ad5cc18fc59eb398.jpeg)

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*Source: cosimo.shop | Product ID: f356a959-60fb-5021-8725-7a6c82067958 | Canonical URL: https://cosimo.shop/product/rolex/datejust-31-278288rbr-yellow-gold-champagne-diamond-dial-president-diamond-bezel-2026-f356a959-60fb-5021-8725-7a6c82067958*