What it is: Coming to Sephora in early 2027, this SPF 50 fluid will be the first at Sephora to feature next-gen UV filter Bemotrizinol. Its ultra-lightweight, milky texture melts seamlessly into skin, leaving an invisible, glass-skin finish that visibly brightens and layers perfectly with skincare and makeup. - Bemotrizinol: Meet the next generation of SPF. BEMT is one of the newest sunscreen filters available in the US—but it’s not new to Ultra Violette. We’ve spent years mastering this complex, next-generation filter, putting our Australian SPF expertise to work to bring it to the US for the first time. The result? Advanced UVA + UVB protection in a milky formula that melts effortlessly into skin, so weightless you’ll forget you’re wearing it. Formulation: Liquid What Else You Need to Know: The SPF filter we’ve been waiting for is finally here. Bemotrizinol has been a go-to for sunscreen formulators around the world for years, thanks to its broad-spectrum UVA + UVB protection, excellent photostability and formulation versatility. So why did it take so long to reach the US? While Bemotrizinol has been safely used in sunscreen formulas globally for years, introducing a new sunscreen filter to the US requires a rigorous FDA review process. Now, with Bemotrizinol approved for use in the US, Ultra Violette can finally bring this next-generation SPF technology stateside—something we’ve been working toward for years.