# VIRTUE Smooth Shampoo

- **Brand:** Virtue Labs
- **Price:** $44.00
- **Catalog:** exclusivebeautyclub
- **Retailer:** exclusivebeautyclub
- **Product URL:** https://go.cosimo.shop/r/gAAAAABq3X9Q0jUEblkmlcaZ5fq9EUZS3-p7_bGtVAY3EWiUkoCPb0RRHPxWbSSwg3hOHFl1FljDxAS8uFunTy1J1O-0K3kneSzS_O_-RXs38-isT-_mSq2-zZrJjfBGee2aTgjhiaj5H1_jhzpKB7XZB4HwVfzwXWpzl54L7vJhWoX4RooKI0jrQUm1rkZB2KAfuK1GOBSoRvAH3A8FXxHD1ccBcIwjbgJv7zqETSHILs3iO3oN8bOCm22WlRUImA83bgAv8hXGNcCBLf_V9UpVH5zwE-e_UTqM_iB-nIqYUr0VR9Q5uy3MNZv50XLDO4w8BkVQbQ7DuOI_cCmFUPHq5g5hj6s8eYUw6aNY9SSB60ESVUVZuoWfcy4CIJ1HS-eb2_tP-AEonfREm-quuFntzkUXdOFzUDLIFvBFoIh5MUVAm-YBQgUR8B3aZtqj3Httmnm3r9gF5H427VQpSNCQ623GlROlXw==
- **GTIN:** 817023020164
- **Availability:** In stock

## Summary

A frizz-fighting smooth shampoo in a pink and white bottle, designed to cleanse, soften, and strengthen hair for a shinier finish.

## Description

A luxurious, frizz-fighting shampoo that gently cleanses, smooths, and strengthens hair for a softer, shinier, more manageable finish. The Virtue Smooth Shampoo is a nourishing, smoothing shampoo designed to tame frizz, soften rough hair texture, and enhance shine while gently cleansing the hair and scalp. Ideal for frizz-prone, wavy, and curly hair, this rich-lathering formula helps transform dry, unruly strands into smoother, silkier, healthier-looking hair without stripping away essential moisture. Powered by Virtue's patented Alpha Keratin 60ku®, a protein designed to replenish keratin lost through everyday damage, this advanced shampoo helps smooth rough hair cuticles, reduce friction between strands, and improve overall hair strength. A blend of Pink Pomelo, Phospholipids, and Gotu Kola provides additional nourishment while helping protect against humidity-induced frizz. With every wash, hair feels clean, soft, smooth, and more manageable, making this shampoo an essential first step in achieving a sleek, polished finish. Key Benefits   Gently cleanses hair and scalp without stripping essential moisture   Smooths frizz and flyaways for a sleeker appearance   Helps strengthen damaged hair with Alpha Keratin 60ku®   Helps smooth rough hair cuticles and reduce friction between strands   Improves softness, shine, and manageability   Helps protect against humidity-induced frizz   Supports healthier-looking hair   Helps maintain moisture for softer, silkier strands   Suitable for daily use   Color-safe formula   Ideal for frizz-prone, wavy, and curly hair

## Appearance

- **Sizes:** 8 oz., 17 oz. (per-size availability under Variants)

## Variants

- **In stock:** 2 of 2
- **Available:** 8 oz., 17 oz.

| Size | SKU | Availability |
| --- | --- | --- |
| 8 oz. | VIR-20164 | In stock |
| 17 oz. | VIR-20560 | In stock |

## Categories

- **Categories:** Shampoo

## Additional Attributes

- **tags:** area-hair, brand-virtue, cat-hair, cat-shampoo, concern-breakage, concern-damaged-hair, concern-frizz, feature-cruelty-free, feature-dye-free, feature-gluten-free, feature-paraben-free, feature-sulfate-free, hair-all-types, hair-curly, hair-straight, hair-wavy, New Arrivals
- **vendor:** VIRTUE
- **features:** Sulfate-Free, Paraben-Free, Phthalate-Free, Dye-Free, Gluten-Free, Cruelty-Free
- **how to use:** Work aquarter-sized amountof shampoo between your palms to create a lather., Apply towet hair, gently massaging into the scalp and through the lengths of the hair., Work into arich lather, then rinse thoroughly., For best results, follow withVirtue Smooth Conditionerto further hydrate, soften, and smooth hair., Usedaily or as needed.
- **ingredients:** Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Glycerin, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroyl Glycinate, Sodium Methyl Cocoyl Taurate, Glycol Distearate, Cocamide MIPA, Sodium Methyl Isethionate, Parfum (Fragrance), Keratin, Tocopherol, Asiaticoside, Madecassoside, Citrus Paradisi (Grapefruit) Fruit Extract, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Cyamopsis Tetragonoloba (Guar) Gum, Trimethylsiloxyamodimethicone, PEG-120 Methyl Glucose Dioleate, Hydroxyethylcellulose, Coconut Acid, Trideceth-12, Lactic Acid, C12-16 Alketh-9, Sodium Isethionate, Acrylates Copolymer, C11-15 Alketh-7, Lauric Acid, Zinc Laurate, Sodium Laurate, Sodium Acetate, Ethylhexylglycerin, Cellulose, Isopropanolamine, Phenoxyethanol, Citric Acid, Sodium Hydroxide, Sorbic Acid, Disodium EDTA, Sodium Chloride, Limonene, Linalool.
- **product type:** Shampoo
- **shopify handle:** virtue-smooth-shampoo
- **key ingredients:** Alpha Keratin 60ku®Virtue's patented keratin protein is designed to replenish keratin lost through daily damage, helpingstrengthen, smooth, and improve the appearance of damaged hairwhile supporting healthier-looking strands., Pink PomeloA nutrient-rich citrus fruit containingvitamins A, C, and B1, along with zinc, that helps nourish and revitalize hair for a healthier-looking appearance., PhospholipidsDerived from natural soybeans, these conditioning lipids helpcombat frizz and protect against humidity, promoting smoother, more manageable hair., Gotu KolaA botanical ingredient known for its conditioning properties that helps promotehair strength, smoothness, and shine., GlycerinA moisture-attracting humectant that helpsmaintain hydration and softness, preventing hair from feeling excessively dry after cleansing., Vitamin E (Tocopherol)An antioxidant that helpsprotect against environmental stressorswhile supporting healthier-looking hair.

## Enrichment

- **Type:** shampoo
- **Type Synonyms:** hair cleanser
- **Tags:** bottle, pump dispenser, liquid
- **Styles:** minimalist
- **Category Path:** Beauty > Hair Care > Shampoo & Conditioner > Shampoo
- **Suitable for hair type:** Frizzy
- **Product form:** Liquid
- **Canonical Brand:** Virtue Labs

## Images

- ![Image 1](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/cb2b7c51f4b2620cd7c4bc554ca01500.webp)
- ![Image 2](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/ac4494af98ce4cc7d7fe3ebeeb281dca.jpeg)
- ![Image 3](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/34bc65caa216a605f0396c4ea9006b5f.jpeg)
- ![Image 4](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/82844c7811e826164e737ec1ce0bc125.webp)
- ![Image 5](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/24319807a89ef9ced559deea298fa3a1.webp)
- ![Image 6](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/04f5f8573efeeede73da317ac70b3625.jpeg)
- ![Image 7](https://cdn.storerouter.ai/3fcefc083703ad4ff9c22f54e9c93cb0/f24e4826192891c3012c90bd3a83f4b0.webp)

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*Source: cosimo.shop | Product ID: 7bddeea9-da7a-544f-84e5-7b03ac8ac2f3 | Canonical URL: https://cosimo.shop/product/virtue-labs/virtue-smooth-shampoo-7bddeea9-da7a-544f-84e5-7b03ac8ac2f3*