This is on-the-go liquid color you can feel good about. Naturally derived pigments, squeaky clean ingredients, and an innovative gel-oil system leave lips pillowy soft while imparting a luxurious sheen. Use this moisturizing formula to boost your natural lip tone sans stickiness. Organic jojoba, almond, and argan oils hydrate and soften lips. Shea butter nourishes and soothes. Plant-based seed oil gives this formula a cushiony and comfortable feel. Free of parabens, silicones, PEGs, talc, phthalates, and synthetic fragrances. No animal testing.