What it is: A new-and-improved three-minute pre-shampoo hair treatment to immediately repair hair damage for stronger, softer, more conditioned hair. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Color Safe - Damage, Split Ends, and Breakage - Dryness Key Benefits: - Fast, three-minute pre-shampoo treatment - Immediately softer, stronger hair - Repairs all types of damage in all hair types Highlighted Ingredients: - Patented OLAPLEX Bond Building Technology and Damage Defense Cationic Complex: Rebuild three hair bonds for repair that leaves hair stronger and more resilient. - Natural Humectant Derived from L-Glutamic Acid: Improves manageability and infuses moisture. - Crambe Abyssinica Seed Oil, Avocado Oil, and Sunflower Seed Oil: Reduce frizz and flyaways and improve smoothness. Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also vegan. What Else You Need to Know: This at-home hair treatment is newly reformulated to repair damage to all three hair bonds in the hair’s inner structure and surface while immediately softening, conditioning, and reducing breakage for a 360°, three-minute hair transformation from one quick, protein-free treatment that you can use in the shower before shampooing. Clinical Results: When using No.3PLUS versus bleached hair: - Reverses hair damage in 1 use - 3X stronger hair After 4 uses: - 3X softer hair - 75% stronger internal hair structure over time