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What it is: A bestselling brow gel that shapes, lifts, and sets with a 12-hour waterproof, sweat-resistant hold that’s never sticky or crunchy. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: In a clear universal shade, this weightless, water-based gel sculpts and smooths brows with a strong yet flexible hold for a brushed-up, laminated look—never stiff, sticky, or crunchy. A tapered brush coats every hair for a lasting, flake- and cake-resistant finish that resists sweat and oils. Clinical Results: In an independent consumer study on 63 people: - 100% said it makes brows look sculpted and defined - 100% said it gives brows a sleek and polished look - 98% said it instantly sets brows and is budge-proof
What it is: A bestselling brow gel that shapes, lifts, and sets with a 12-hour waterproof, sweat-resistant hold that’s never sticky or crunchy. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: In a clear universal shade, this weightless, water-based gel sculpts and smooths brows with a strong yet flexible hold for a brushed-up, laminated look—never stiff, sticky, or crunchy. A tapered brush coats every hair for a lasting, flake- and cake-resistant finish that resists sweat and oils. Clinical Results: In an independent consumer study on 63 people: - 100% said it makes brows look sculpted and defined - 100% said it gives brows a sleek and polished look - 98% said it instantly sets brows and is budge-proof