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what it is A waterproof volumizing mascara that delivers head-turning length, lift + MAXED-out volume for bigger, bolder-looking lashes that won’t budge. why we love it Lash out loud with waterproof, head-turning volume + all the drama from the #1 mascara brand**. maneater™ waterproof mascara delivers the same clinically proven length, volume + curl you love from the OG in a 16-hour longwear + waterproof formula that conditions lashes while helping prevent flaking + clumping. The volume? MAXED. The custom 500+ bristle brush coats, separates + lifts every lash so eyes look bigger with bold volume in just 1 coat. Avocado + camellia seed oils, biotin + a hair follicle complex help nourish, moisturize + condition lashes. Best for anyone who wants bold, dramatic volume that can handle swimming, sweating, humidity—or a good cry. Cruelty-free, dermatologist + ophthalmologist tested and safe for contact lens wearers. Looking for on-the-go? Shop travel-size tartelette™ tested waterproof 16-hour longwear clinically proven to immediately lengthen, volumize & curl* 100% had longer, fuller lashes after application* skinvigorating™ ingredients biotin: nourishes lashes avocado & camellia seed oil: nourishes & softens carnauba wax: helps lashes appear fuller hair follicle complex: acai, passion fruit & rice oil blend hydrates for fuller-looking lashes always formulated without: parabens • mineral oil • phthalates • triclosan • gluten & more *based on a clinical study of 32 subjects **Source: Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Mascara by Brand, Dollar & Unit Sales, January-December 2025
what it is A waterproof volumizing mascara that delivers head-turning length, lift + MAXED-out volume for bigger, bolder-looking lashes that won’t budge. why we love it Lash out loud with waterproof, head-turning volume + all the drama from the #1 mascara brand**. maneater™ waterproof mascara delivers the same clinically proven length, volume + curl you love from the OG in a 16-hour longwear + waterproof formula that conditions lashes while helping prevent flaking + clumping. The volume? MAXED. The custom 500+ bristle brush coats, separates + lifts every lash so eyes look bigger with bold volume in just 1 coat. Avocado + camellia seed oils, biotin + a hair follicle complex help nourish, moisturize + condition lashes. Best for anyone who wants bold, dramatic volume that can handle swimming, sweating, humidity—or a good cry. Cruelty-free, dermatologist + ophthalmologist tested and safe for contact lens wearers. Looking for on-the-go? Shop travel-size tartelette™ tested waterproof 16-hour longwear clinically proven to immediately lengthen, volumize & curl* 100% had longer, fuller lashes after application* skinvigorating™ ingredients biotin: nourishes lashes avocado & camellia seed oil: nourishes & softens carnauba wax: helps lashes appear fuller hair follicle complex: acai, passion fruit & rice oil blend hydrates for fuller-looking lashes always formulated without: parabens • mineral oil • phthalates • triclosan • gluten & more *based on a clinical study of 32 subjects **Source: Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Mascara by Brand, Dollar & Unit Sales, January-December 2025