what it is A high-shine lip gloss that combines the comfort of a balm, juicy color + mirror-like shine in 1 swipe for a slick, wet-look for record-breaking lips.  why we love it Maracuja juicy lip vinyl combines the nourishing feel of a lip balm with the high-impact shine of a lip gloss + juicy color for lips that look smooth, glossy + irresistibly juicy thanks to our wetshine complex™.  Choose from 3 finishes: sheer for a kiss of glossy color, full coverage for rich, high-impact pigment or shimmer for multidimensional sparkle + shine. The cushiony formula is powered by maracuja oil, hyaluronic acid + 10+ superfruits to help hydrate, nourish + smooth the look of lips, while a soft-blurring effect helps minimize the appearance of lip lines. Line & define for the perfect lip combo by pairing with maracuja juicy lip liner. Vegan, cruelty-free & dermatologist tested. skinvigorating™ ingredients maracuja oil: rich in essential fatty acids & vitamin C for smoother, softer-looking lips hyaluronic acid: moisturizes & plumps look of lips WetShine Complex™: for mirror-shine, wet lips vitamin E: moisturizes & smooths shades SHEER: sheer petal, iris, lotus & berry FULL COVERAGE: rosy brown, hibiscus, red pear, apple, primrose full bloom, mocha & cacao SHIMMER: shimmering coconut, rose, daisy, mixed berries, pink lily, bright pink, cranberry & cinnamon spice always formulated without: parabens • mineral oil • phthalates • triclosan • gluten & more