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What it is: A hydrating shampoo that cares for and strengthens damaged strands while gently cleansing the scalp. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Damage, Split Ends, and Breakage - Dryness Key Benefits: - Leaves hair smoother and stronger - Helps seal lifted cuticles - Gently yet powerfully cleanses the scalp Highlighted Ingredients: - DeepCore Bond Technology: Supports bonds for stronger, more resilient strands. - Keratin Complex: Improves smoothness by supporting hair with protein-rich care. - Panthenol and Botanical Oils: Hydrate and maintain moisture balance. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. What Else You Need to Know: Powered by DeepCore Bond Technology, this shampoo leaves hair smoother, stronger, and feeling refreshed. Suitable for color-treated hair. Fragrance Description: Sweet Breeze: Fruity-floral musk with notes of citrus and sweet berries. Clinical Results: In an independent lab study, it’s clinically shown to: - Reduce scalp oil by 92% In an independent lab study, when used with Damage Repair Hydrating Conditioner (sold separately) for 2 weeks, it’s clinically shown to: - Increase hair tensile strength In an independent lab study, when used with Damage Repair Hydrating Conditioner (sold separately), after 1 use it’s clinically shown to: - Smooth rough cuticles caused by damage - Improve hair softness In a consumer-perception study, after 2 weeks: - 100% agreed their hair felt nourished and hydrated - 100% agreed it felt smoother and softer
What it is: A hydrating shampoo that cares for and strengthens damaged strands while gently cleansing the scalp. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Damage, Split Ends, and Breakage - Dryness Key Benefits: - Leaves hair smoother and stronger - Helps seal lifted cuticles - Gently yet powerfully cleanses the scalp Highlighted Ingredients: - DeepCore Bond Technology: Supports bonds for stronger, more resilient strands. - Keratin Complex: Improves smoothness by supporting hair with protein-rich care. - Panthenol and Botanical Oils: Hydrate and maintain moisture balance. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. What Else You Need to Know: Powered by DeepCore Bond Technology, this shampoo leaves hair smoother, stronger, and feeling refreshed. Suitable for color-treated hair. Fragrance Description: Sweet Breeze: Fruity-floral musk with notes of citrus and sweet berries. Clinical Results: In an independent lab study, it’s clinically shown to: - Reduce scalp oil by 92% In an independent lab study, when used with Damage Repair Hydrating Conditioner (sold separately) for 2 weeks, it’s clinically shown to: - Increase hair tensile strength In an independent lab study, when used with Damage Repair Hydrating Conditioner (sold separately), after 1 use it’s clinically shown to: - Smooth rough cuticles caused by damage - Improve hair softness In a consumer-perception study, after 2 weeks: - 100% agreed their hair felt nourished and hydrated - 100% agreed it felt smoother and softer